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“The industry has now recognized that there is a market toward Black and brown consumers, as they have become aware that Black will spend the money necessary to take care of themselves,” shares Shontay Lundy, founder of notable Black Girl Sunscreen.īut now, with so many options in the market, what should you look for in a good sunscreen? Los Angeles-based licensed esthetician Nayamka “Nai” Roberts-Smith, also known as LABeautyologist, shares that you want to use at least an SPF 30, but to target a product in the SPF 30 to 50 range. Eliminating the white cast has no effect of the efficacy of the sunscreen either.” He adds that because there was an overarching myth in the industry that people of color don’t need sunscreen, there weren’t many options created to suit our skin tones. “These sunscreens have mineral filters that sit on top of the skin and they don’t absorb and blend in fully. “Physical sunscreens are usually the culprit of the white/purple cast,” explains New York-based licensed esthetician and skin care expert Sean Garrette. 1 preventative treatment for it.”īut finding a sunscreen fit for people of color can be difficult, as many leave a white cast on the skin long after it’s been applied. 1 skin complaint of people of color, and sun protection is the No. As board-certified New York City-based dermatologist Elyse Love explains, “UV radiation is responsible for numerous skin consequences, including skin aging, skin cancer and hyperpigmentation.
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We understand this may come as a shock to some, so we spoke with four beauty experts to get the scoop on this harmful misconception. This Global Artistry Team includes James Kaliardos as Resident Artist, and Priscilla Ono and Hector Espinal as Global Makeup Artists.įenty Beauty by Rihanna is available starting Septemat Sephora, and .įor further information: Canada: Christina Sfeir, Account Manager, Zak Communications,, have agreed that we should all be wearing sunscreen daily, even if you’re a person of color. In addition to creating every detail of each product in her cosmetics collection, Rihanna also personally appointed three prestigious makeup artists to represent Fenty Beauty around the world.
#RIHANNA SKIN STEMS PRO#
This process is at the core of this 91-sku line, which includes 40 shades of Pro Filt'r Soft Matte Longwear Foundation 1 universal Pro Filt'r Instant Retouch Primer 30 magnetic Match Stix Skinsticks, in both matte and shimmer finishes to contour, correct, conceal, highlight and blush 6 cream-powder hybrid Killawatt Freestyle Highlighters for face and eyes Invisimatte Blotting Powder and Paper 1 universal lip gloss known as Gloss Bomb and a variety of application tools. Tested backstage, on stage, and in real life, The Fenty Face is the key to unlocking all of makeup's limitless possibilities. Lastly, get ahead of shine by blotting on the fly, wherever and whenever Rihanna believes that being photo-ready means being shine-free. The second step? Layer your highlight for strategically-placed glowâ€"it's all about lighting up where you want.
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This is where the fun begins." For Rihanna, the secret to radiance lies in the very first step of the Fenty Face, a soft matte filt'râ€"because no matter your skin type, adding glow on glow = unwanted shine. "These steps are key to starting your makeup, no matter the look you're going for. "The Fenty Face was created for women of all skin tones, of all personalities," she says. Just like Rihanna, the brand is both edgy and feminine, with a complexion-focused product assortment developed to work together and provide everyone with Rihanna's real-life method for killer radiance, The Fenty Face. With Rihanna's mandate of inclusivity, Fenty Beauty offers a wide range of products for traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades. Rihanna was inspired to create Fenty Beauty after trying to find products that worked across all skin types and tones. The Beauty industry's most anticipated launch, Fenty Beauty was created by Rihanna with a vision that's always ahead of the game â€" Fenty Beauty redefines the rules with light-as-air formulas that love to be layered, in a global lineup of shades designed for all.Įxperience the interactive Multichannel News Release here: 7, 2017 /CNW/ - Rihanna, in partnership with Kendo Brands, a LVMH-owned beauty developer, launches her global makeup brand, Fenty Beauty, in an unprecedented 1,600 stores across 17 countries in one day.